Enrich new accounts automatically
Fills in industry, size, revenue and tech stack for every new account within minutes, scores the fit, and routes the best ones to an owner.
Authored by Sid Chaudhary
Founder & CEO at Intempt
Agentic workflow
Coming soon4 steps Blu runs end to end. It drafts a plan and nothing runs until you approve it.
- 1
Score the fit once enriched
Coming soonBlu builds a step
- 2
Find the accounts still blank
Coming soonBlu builds a step
- 3
Enrich on creation, then daily
Coming soonBlu builds a step
- 4
Check coverage and fit mix
Coming soonBlu builds a step
About this recipe
When to use it
A rep who opens a brand-new account record sees a name and an email - nothing to work with. This enriches the moment the record is created, so the first thing anyone sees is fully-formed context.
What it delivers
When a new account record is created from a signup, form, or import, immediately enriches it with firmographic and technographic data, computes ICP fit, and routes it based on tier.
How you prompt this
Describe the outcome in your own words and Blu Agent maps it to this recipe, or run it by name. It drafts a plan first and nothing runs until you approve it.
Tell Blu Agent what you want
“Fills in industry, size, revenue and tech stack for every new account within minutes, scores the fit, and routes the best ones to an owner.”
recipe.md preview
Built from the published catalog. Blu Agent's full step prompts load in your workspace when you run it.
Inputs & outputs
What the recipe needs before it runs, and what it leaves in your workspace.
Inputs
- Nothing declared beyond an Intempt workspace. Blu asks for anything else it needs as it goes.
Outputs
How the recipe runs
Blu follows the steps in order and shows you each one before anything goes live.
- 01Score the fit once enrichedCreate an AI-derived attribute 'icp_fit_score' on the Account object. Inputs after enrichment: industry (match against ICP target industries), employee count band, annual revenue band, tech stack signals (does the account use complementary tools that signal fit?), geographic match. Output: 0-100 score with tier (ideal 80+, viable 50-79, marginal 20-49, poor <20). Refreshed when enrichment data updates.
- 02Find the accounts still blankBuild a segment 'Unenriched accounts' capturing accounts where (a) firmographic fields (industry, employee_count, country) are null AND (b) account created in last 90 days AND (c) account has at least one identified user. Used for the periodic backfill workflow on accounts that escaped real-time enrichment. Use the result of "Score the fit once enriched".
- 03Enrich on creation, then dailyCreate a workflow with two triggers: (a) firing on account creation (real-time enrichment), and (b) scheduled daily for the unenriched-accounts segment (backfill). Step sequence: (1) call enrichment API (Apollo/ZoomInfo/Clearbit) with the account domain; (2) update account record with firmographics (industry, employee_count, revenue, geography, tech_stack); (3) compute icp_fit_score; (4) if score = ideal AND no AE assigned, route via territory rules; (5) post enrichment summary to Slack #data-quality channel if enrichment confidence is low (manual review needed). Skip enrichment for accounts already enriched in last 90 days. Use the result of "Score the fit once enriched", "Find the accounts still blank".
- 04Check coverage and fit mixCompose an enrichment coverage dashboard: % of active accounts fully enriched (target: 95%+), distribution of icp_fit_score across the active account base, enrichment API success rate (low = vendor issue or domain quality issue), median time from account-creation to fully-enriched (should be < 5 minutes for real-time path), and ICP-tier mix among new accounts (a leading indicator of marketing/sales targeting health). Use the result of "Score the fit once enriched", "Find the accounts still blank", "Enrich on creation, then daily".
Install Intempt and run it
- 1
Sign up
Create a free Intempt workspace.
- 2
Connect your data
Add the sources this recipe reads from.
- 3
Ask Blu
Type /auto-enrich-new-accounts in Blu once this recipe is live there.
- 4
Review and approve
Blu builds each step and waits for your OK before anything goes live.
