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Customers by acquisition channel

Customers grouped by the channel that brought them in, so you can compare how well each channel's buyers stick around.

Authored by Sid Chaudhary

Founder & CEO at Intempt

Agentic workflow

Install now

1 step Blu runs end to end. It drafts a plan and nothing runs until you approve it.

  1. 1

    Build the channel cohort

    Install now

    Blu builds Segment

Leaves behind Segment

About this recipe

When to use it

Not all traffic sources are equal once you look past the first click. This segment isolates customers acquired through one specific channel (parameterized by utm_source/medium) so you can compare channel quality, not just channel volume.

What it delivers

Builds a cohort of customers acquired through a specific channel using utm_source/medium parameters, giving a clean base for channel-quality analysis beyond raw acquisition counts.

How you prompt this

Describe the outcome in your own words and Blu Agent maps it to this recipe, or run it by name. It drafts a plan first and nothing runs until you approve it.

Tell Blu Agent what you want

“Customers grouped by the channel that brought them in, so you can compare how well each channel's buyers stick around.”

recipe.md preview

Built from the published catalog. Blu Agent's full step prompts load in your workspace when you run it.

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Inputs & outputs

What the recipe needs before it runs, and what it leaves in your workspace.

Inputs

  1. Nothing declared beyond an Intempt workspace. Blu asks for anything else it needs as it goes.

Outputs

  1. 01Segment

How the recipe runs

Blu follows the steps in order and shows you each one before anything goes live.

  1. 01Build the channel cohortBuild a segment of users named "Google Paid Acquired". A user is in the segment only when all of these are true: - their UTM source attribute is "google" - their UTM medium attribute is "cpc" - they did the Placed order event at least once, at any timeSegment

Install Intempt and run it

  1. 1

    Sign up

    Create a free Intempt workspace.

  2. 2

    Connect your data

    Add the sources this recipe reads from.

  3. 3

    Ask Blu

    Type /acquisition-channel-cohort in Blu once this recipe is live there.

  4. 4

    Review and approve

    Blu builds each step and waits for your OK before anything goes live.

More recipes by Sid Chaudhary

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